Word # 1: “We”
Serious / long-term clients want to work with individuals. The word “We” gives the impression that you won’t be the one to do the work and will outsource it to someone else.
Serious / long-term clients know that there are usually severe communication issues when that happens, resulting in delayed projects because the developer stops responding to the middleman, resulting in the middleman either not responding to the client or giving silly excuses. This happened to me twice, so now I immediately move on to the next proposal if I see the word “we” in any profile or proposal.
Tip: Use “I” not “we” for a better response rate, even if you outsource the job.
Words to avoid in your Freelance Profiles & Proposals Part 2